Chinese e-commerce giant Alibaba's shopping extravaganza 11.11 got off to a roaring start with total GMV surpassing $1 billion within 1 minute and 8 seconds after the sale started. New benchmarks were set when total GMV surpassed $10 billion in less than 30 minutes on 11.11 sale and $16.3 billion in less than 90 minutes.
https://economictimes.indiatimes.com/small-biz/startups/newsbuzz/alibaba-eyes-bigger-singles-day-sales-with-online-offline-integration/articleshow/71996960.cms